Wedding Stationery Trends for 2013

2013 has arrived and with it, come the dreams and aspirations of every bride to have her perfect wedding. So what are the trends for 2013 that will help her create the wedding of her dreams and also one that is a la mode? Below are our thoughts... Glitz, Glamour and the Great Gatsby

Great Gatsby green and black wedding invitation
Great Gatsby green and black wedding invitation
Great Gatsby cream and gold wedding invitation
Great Gatsby cream and gold wedding invitation

With the much-anticipated movie the Great Gatsby finally being launched later this year, the 1920’s fashion has already begun to make an appearance. Translating this retro style into stationery will mean soft and shimmery backgrounds, dreamy and lace-textured looks and floral motifs - all heavily encrusted with crystals. Designs can also be bold and geometric and attention grabbing. Quite simply, a feast for the eyes!

Ombré: Shaded, Faded, Gradient

Ombre shaded wedding invitation
Ombre shaded wedding invitation
Ombré shaded green and brown wedding invitation
Ombré shaded green and brown wedding invitation

The shaded or Ombré look has definitely caught on, and will continue to be favoured in 2013. The dipped and dyed effect gives the look of colour graduations from dark to light. Often based on a monochromatic colour scheme, three different complementary colours can also be combined. The Ombré look has pervaded clothes, fashion accessories and even cosmetics and will be seen in stationery with dramatic effect.

East Meets West

Bespoke paisley lotus wedding invitation
Bespoke paisley lotus wedding invitation
Bandhani Bliss India inspired wedding invitation
Bandhani Bliss India inspired wedding invitation

The enduring allure of India and the East is such that time and again, top fashion and beauty houses such as Chanel and Boucheron have been drawn to its multi-faceted heritage for inspiration. This fascination with the East will continue to play an important part in 2013 because of its undying appeal.

Couples are not shying away from choosing strong, dramatic gemstone colours that are rich and exotic, and tones that spell opulence. The designs create a modern interpretation of traditional images and symbols, skilfully harmonising the East and West. Studded with crystal embellishments, they are Bollywood come alive!

Making a Personal Statement

Monogrammed crystal cake topper
Monogrammed crystal cake topper

Couples will want the stationery to be an expression of who they are. Whether adopting the latest on trend colour or other popular themes, they will want those themes to be intertwined with splashes of their own choosing – wanting the wedding invite to create the right tone – their tone.

Monograms will continue to be highly favoured as a way to express who we are and what we stand for as well as aspects that embrace our cultural heritage. They can also be adapted for use in a variety of ways to suit one’s needs. Monograms can become a work of art when embellished with crystals, adding that special exotic sparkle and shimmer.  It’s no wonder that such gorgeous invitations often become a keepsake – a fabulous souvenir to look back on with pride.

Cool Colour Hot Trend

Mint Modern wedding invitation
Mint Modern wedding invitation
Exotic Emerald wedding invitation by Ananya
Exotic Emerald wedding invitation by Ananya

The soft and soothing colour of mint looks all set to become a hot trend in 2013. After the fiery, passionate, colour palette of 2012’s Tangerine Tango, the cool, crisp and fresh tones of mint will be most refreshing. Emerald, Pantone's Colour for 2013, will also be a very popular choice. Cool and serene or majestic and mesmerising, Emerald can be used as an accent colour to add that all important sparkle or as a predominant colour, as deep and vibrant as the Amazon jungle. The main colour can be carried through the entire suite of stationery with variations on tones.

Fantasy and Fairy Tale

Pink butterfly wedding invitation
Pink butterfly wedding invitation

Given the uncertain and volatile nature of the events of 2012, weddings in 2013 will be a great excuse to escape from the concerns of everyday living. The stationery will reflect a fantasy world full of magic and beauty. Soft colours, birds and butterflies, layering of designs and a touch of sparkle will create romantic and captivating stationery.

Classic and Always in Fashion

Classic monochrome wedding invitation
Classic monochrome wedding invitation

For those of us who like simple and understated chic, the classic look will always be in style - a relaxed feel with timeless designs and quiet luxury that speaks volumes. Soft colours, monochromes, monograms, minimal fuss and beautiful.

What are your favourite trends for 2013? We'd love you to share your ideas with us.

Credits: All invitation designs by Ananya

Let's Hear It For New York!

ananya is heading to the Big Apple! We’re very excited to announce that we will be exhibiting our wedding stationery in New York City at the Wedding Channel Couture Show, which is the premier bridal industry trade show in the city. It is a biennial event, where designers, press and retailers of the bridal world meet and announce the latest wedding trends and fashions. It is a chance for us, and several other British companies, to introduce ourselves to the New York wedding market. The show is taking place in the InterContinental Hotel New York Barclay, in Midtown, Manhattan from the 9th of April, during International Bridal week, and we are absolutely thrilled to be taking part. There will be a special 'Royal Britannia' showcase arranged by our fabulous PR company, Propose PR, which will involve an exhibition of wedding necessities inspired by the Royal Wedding, including favours, evening wear and shoes, as well as ananya’s stationery!

We are planning on showcasing several of our wedding stationery collections at the show, including Royal Romance (our Royal wedding inspired collection), Viva Vintage, Peacock Panache and Picture Perfect, as well as some designs we have created especially for the event.

ananya's NYC wedding invitation collection
ananya's NYC wedding invitation collection

We are especially excited about the prospect of introducing ourselves to the wedding market in the United States, having worked with some American clients in the past. It is certainly an area where we would like to expand and we look forward to creating more exclusive wedding stationery for US clients.

ananya goes across the pond this week, and we cannot wait! Although we cannot be there in person to experience the city that never sleeps, our designs will be showcased and hopefully will speak for themselves...

Until next time...Namaste and enjoy ananya life!

Awash With Red

Roses are red, violets are blue... Valentine’s Day is coming soon, so what better time to celebrate the colour of the season – red. At this time of year, red is everywhere – card and gift shops stock up on their scarlet love heart covered cards and crimson coloured gifts, waiting for customers to come to prepare for the big event – Valentine’s Day. But what does the colour red mean? Is it just the colour for romance and St Valentine, or does it have a deeper meaning? In the West, red traditionally signifies love and seduction, which of course goes hand in hand with Valentine’s Day, the most romantic day of the year. In India, conversely, red is a very traditional colour, and is best known for its role in Indian marriage. Brides usually have red henna tattoos on their hands and feet, wear red saris and bangles and dip their feet in red water upon entering their new home with their husband. It symbolises togetherness and the promise of matrimonial bliss, as well as being a colour which represents a woman’s transition from adolescence into adulthood. In India it is the most powerful colour, a holy colour and a colour which gives protection and strength.

Another country which celebrates reddish hues is China. For the Chinese, red is a colour which symbolises their nation. Weddings are full of the colour, with brides often wearing red, and the couple walking down a red carpet strewn in red flowers. They use red invitations and other red stationery and a couple’s new bed is covered in red bed sheets. It is believed to bring happiness to the couple.

Awash With Red
Awash With Red

The colour is, however, most extensively used during Chinese New Year celebrations, the biggest and most important festival in China. Families create red couplets, which are two poetic sentences written on red paper stating the person’s hopes and dreams for the coming year and are hung on doors and gates. Many people wear red clothes, including red underwear, give money in red envelopes and set off red firecrackers. According to the Chinese, red means fire, which drives away bad luck and evil spirits, so by exchanging red gifts (red lingerie is a popular gift between partners) they are guaranteed a prosperous and lucky new year.

At ananya we are celebrating Chinese New Year by creating exquisite Chinese new year cards exclusive to Harrods to welcome in the year of the rabbit – a much tamer year than the year of the tiger! We also have a gorgeous range of red wedding invitations, which are perfect for those wanting to celebrate their happy day using the luckiest, happiest and most powerful colour in the spectrum – Red.

Until next time...Namaste and enjoy ananya life!